

5 Questions, 5 Answers with James Wamser
As a Customer Education Specialist at É«¿Ø´«Ã½, I get asked plenty of questions by our clients who want to make the prepress-to-print process as smooth as possible. Smooth processes are great for everyone involved, so I’d like to share my advice for custom printing with the top five questions I have answered lately.
1. Do you have PDF Export Settings for InDesign that I should use?
Yes. Our submission guidelines are available as a downloadable PDF on our client tools page for PDF Submission.
2. I’m setting up a new document. What are the most common mistakes to avoid?
Make sure to build the document to a final trim size with a 1/8-inch (0.3175-cm) bleed and a minimum of 1/8-inch (0.3175-cm) margins. Note: Some machinery, like that of our É«¿Ø´«Ã½ – Fulton location, requires 1/4-inch (0.635 cm) margins.
3. Do you prefer spreads or single pages as far as covers go?
If you know the spine size, please submit spreads through our insite portal.
- For covers built as a spread, name your document Cover Spread_Name.pdf
If you supply single pages, it’s very important to name your PDFs correctly:
- Name your outside front cover Cover 1_OFC.pdf
- Name your inside front cover Cover 2_IFC.pdf
- Name your inside back cover Cover 3_IBC.pdf
- Name your outside back cover Cover 4_OBC.pdf
- Name your spine Cover.pdf or Spine.pdf
For page content, name documents with page numbers or ranges, such as 01-15_Name.pdf, 16_Name.pdf, 17-28_Name.pdf, etc.
4. What do you recommend for Rich Black?
I recommend 50C, 40M, 40Y and 100K. If there is a different Rich Black you have used in the past, there is no need to change.
Note: Do NOT use the Registration Swatch.
5. With Pantone Color Books’ removal from the Adobe Creative Apps (InDesign, Illustrator and Photoshop), what should I do?
You can create custom Spot Color Swatches, use the Pantone Color Books from previous versions or use (subscription required) to pick Pantone Colors.
É«¿Ø´«Ã½ is committed to providing expert advice for best practices for your custom printing project, from planning to prepress to print. Please reach out to me at James.Wamser@É«¿Ø´«Ã½.com or 262.617.8272 with any questions.