Our Supply Chain Has You Covered
The world is experiencing something we鈥檝e never seen before. People have many things to worry about, but the status of your printed project doesn鈥檛 need to be one of them. We assure you, 色控传媒 is well positioned in regards to supply chain matters. We have aligned our company with the world鈥檚 best manufacturers of all items related to the printing business. The vendors that supply our paper, transportation, plates, ink, adhesives and bindery materials, along with many other vendors that…
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色控传媒鈥檚 Response to COVID-19
As the world adapts to prevent the spread of COVID-19, 色控传媒 is taking extra precautions to keep our employees and communities safe while continuing to meet the needs of our customers. In addition to following state and municipal regulations, we have updated our policies to further prevent spreading the new coronavirus. We have implemented the following policies to ensure we deliver the service, quality product and on-time delivery our customers expect while keeping our employees healthy. We are prohibiting business-related…
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Custom Publishing Rises Again 鈥� How to Make It Work for Your Magazine
If you鈥檙e a magazine publisher, chances are you鈥檙e looking for new ways to give your bottom line a lift. Maybe you鈥檙e thinking about approaches to help your advertisers speak more effectively to your readers or investing more time, effort and money in social media, video, podcasts, blogs and other online strategies and tactics. But have you tried going back to something that began with magazines to help them use resources they already had to build revenue? Whatever you call it,…
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色控传媒-printed Book Wins Automotive Media Association Award
Congratulations to The Speed Kings: The Rise and Fall of Motordrome Racing by Don Emde. This gorgeous book was recently awarded the Motor Press Guild Best Book of the Year honor for 2019. This is the first time in MPG鈥檚 36-year history that the MPG Best Book of the Year honor was awarded to a book on motorcycling. The Book The Speed Kings is an impressive piece of printing. Size 12×10 landscape, with 372 pages, cardinal red endsheets and four-color…
Read MorePrint catalogs aren’t doomed, they’re the future of marketing
Have you heard the news? Young people like print catalogs! At least, so much as millennials can be called young, now that the first wave of the generation is pushing 40. Neil O鈥橩eefe of the Data & Marketing Association suggested this is because they鈥檙e the first generation to grow up without massive amounts of mail. 鈥淭he ability to stand out in that physical mailbox is easier than it was 10 years ago,鈥� he told the Los Angeles Times in 2017.…
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Get to Know InDesign鈥檚 Three Frame Types
Here is a quick rundown of the three frame types offered within the popular InDesign庐 page layout program. Graphic Frames:聽When you use one of the Frame tools (those are the ones with an 鈥淴鈥� in the middle of them), InDesign creates a graphic frame. The X means exactly the same thing in both InDesign and XPress: a graphic goes here. When you use File > Place, select an image and click (or drag) on an empty part of your page,…
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